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STRATEGIC MARKETING PROCESS: A FULL STEP-BY-STEP GUIDE
Strategic Marketing Process Strategic Marketing is a process of planning, developing, and implementing maneuvers to obtain a competitive edge in your chosen niche. Having a marketing process in place helps you set measurable goals, minimize risks, track your progress, and revise and revisit whenever needed. How to Create a Strategic Marketing ...
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Marketing Strategy Tips
Avoid These Marketing Mistakes for Your Business Success
Avoid These Marketing Mistakes for Your Business Success
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في عالم البزنس، هناك لحظات تُثبت فيها العلامات التجارية أن الجرأة نفسها يمكن أن تكون استراتيجية نمو. PopCorners دفعت 7 ملايين دولار مقابل إعلان لا يتجاوز 30 ثانية في الـ Super Bowl. قرار يبدو مجنونًا على الورق… لكنه ضاعف المبيعات خلال أسابيع فقط، ورفع حصتهم السوقية من 3% إلى 6% تقريبًا. لماذا؟ لأنهم فهموا شيئًا بسيطًا، لكنّ معظم الشركات تغفله: السوق لا يكافئ أفضل منتج، بل المنتج الذي يعرف كيف يخلق لحظة ثقافية. استخدمت PopCorners ثلاث أدوات قتلّت اللعبة: قيمة ثقافية جاهزة: عنوان مسلسل أيقوني مثل
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في عالم البزنس، هناك لحظات تُثبت فيها العلامات التجارية أن الجرأة نفسها يمكن أن تكون استراتيجية نمو. PopCorners دفعت 7 ملايين دولار مقابل إعلان لا يتجاوز 30 ثانية في الـ Super Bowl. قرار يبدو مجنونًا على الورق… لكنه ضاعف المبيعات خلال أسابيع فقط، ورفع حصتهم السوقية من 3% إلى 6% تقريبًا. لماذا؟ لأنهم فهموا شيئًا بسيطًا، لكنّ معظم الشركات تغفله: السوق لا يكافئ أفضل منتج، بل المنتج الذي يعرف كيف يخلق لحظة ثقافية. استخدمت PopCorners ثلاث أدوات قتلّت اللعبة: قيمة ثقافية جاهزة: عنوان مسلسل أيقوني مثل
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